Pay-per-click Ads in the Philippines
Pay-per-click management or PPC advertising is one of the most popular forms of internet marketing by which an advertiser can rank for a particular search term. Most popular PPC websites are Google adwords, Microsoft ad center and Facebook. The most common advertising models are Search and Display.
Once you see the words “Ad” beside a search result, or specific advertisements on top, bottom or at the right side of search results, then you are definitely seeing a Search Ad. And the fact that you noticed them means that they were successful in grabbing your attention. Our role? Make your ad appear at the best spot, target the right market, and monetize your clicks.
The Google Display Network has the capability of reaching up to 92% of all online traffic. From much visited blog sites to Youtube videos, we can help you get the spot you desire. With attention-grabbing text, image, interactive and video ads, advertising on websites that could impact your brand or reach your market better is our goal.
People nowadays are on-the-go making mobile users majority of internet users. By optimizing your ads to suit smartphones and tablets, you get higher chances of reaching your market.
How does PPC help your brand?
· Creating enticing ad copies that encourage users to click on your advertisements
· Increasing your ad impressions that can promote branding for your company
· Directing users to highly-relevant landing pages to lessen bounce rates and
· Driving consumers to high-converting landing pages to help your website achieve desired goals (sale, opt-in, membership, leads, downloads)
How can Digitalmoz help you?
The first thing we do here at DigitalMoz is to ask the customer on the industry of their business, the keywords that they think are most important for them in terms of bringing them business, their specific target geographic market and if possible, their advertising budget. This will enable us to further understand their goals and create the right PPC targeting for their business. DigitalMoz Online
Marketing will then start creating and optimizing ad groups, developing ad copies and landing pages and will start in setting up tracking scripts to better understand the customers’ search and website behavior. This will further assist us in managing the PPC campaign.
Digitalmoz has proven itself as a trusted online marketing company not just in the Philippines but as well as in South East Asia when it comes to pay-per-click management. Last 3rd quarter of 2013, thecompany won Google Engage’s 6th Rev Up Challenge which is a competition for running an efficient Google AdWords campaign.
Of course, aside from this distinction, Digitalmoz has delivered effective pay-per-click campaigns including Facebook Paid Ads.