Search Engine Optimization (SEO) companies always have one promise: to have your business rank high in the internet. Realistically speaking, almost all SEO companies offer the same type of services on internet marketing and the like. When this is the case, how then do you choose the best SEO company that will fit your business’ SEO needs?
Of course every SEO company will brag about their efficiency and how great their company is on their websites. It’s hard to determine which company really walks the talk, so here are some guidelines that could help you in choosing the best SEO company.
Know their experience in the field
Experience plays a big factor on a SEO company’s performance. Long-running companies have the advantage on this part but it doesn’t mean that young companies don’t have a say in terms of performance. Yes, the experience advantage is important because technically these companies already know a lot on the ins and outs of internet marketing. Eventually they have adapted a lot of changes and have learned numerous strategies and techniques in SEO. Check the background of the SEO company that you’re eyeing to see if they have enough bragging rights to tell you that they’re the best company for your business.
A Good SEO company sells superb services and value, not price
Hire the BEST not the CHEAPEST. Budget is always a concern for most companies and professional that are looking to hire an SEO Company in the Philippines. Though, pricing should not be always the deciding factor in getting an SEO service. Look at the value and the expertise of the company and the benefits it can contribute to your organization. Remember, you are paying for great results not for cheap promises. If you are paying peanuts, you might be hiring monkeys on board.
Seek testimonials from current and former clients
The best way to know if the SEO company is doing good is to ask their clients. Testimonials will definitely help you in deciding because former and current clients of a certain SEO company can tell you whether or not they are satisfied with the performance and delivery of their SEO services provider. You may also want to know from the clients the reasons behind why they chose the SEO company so you’ll have additional ideas on how to choose for your own.
Look for Physical Office and Government Credentials
Work with an SEO Company that has an office and is registered and regulated by the Philippines. Businesses registered in the Republic of the Philippines undergoes the very long process of verification done by the local Government. This reduces the risk of working with an internet marketing provider that is illegal or maybe fly-by-night.
Look for Transparency and Honesty
One thing that keeps an SEO company on top of the game is transparency. Good SEO Companies are honest, non-biased and will tell you everything and anything that you need to know about their plans, strategies and goals for your website. Reports are good indication that your service provider is working on your project. If they have nothing to report, it just means that they are not doing anything good for your business.
Check how they communicate with their Clients
Communication is the key to a healthy relationship. If your search engine optimization provider or SEO specialist is not keeping you in the loop or ignoring most of your questions, run away! You are the customer and you should be treated as the most important asset of the company. Good SEO companies give very high importance to their clients and always fast to attend to their customers’ needs.
In a nutshell, doing a complete background check on the SEO company that interests you will help in determining whether they deserve your money or not. Remember that you’ll be investing your money on the company so you have to feel assured that your money will not be put to waste. Know the people inside the company and see if they are worth your trust. The future of your business in the online world lies mostly on the SEO company of your choice.
For more information and tips about SEO, feel free to contact us.